Influential Women Spotlights Kara Fischer: A Visionary Art Director Leading Digital Creative at Data Axle
Kara Fischer, an accomplished Art Director based in New Jersey, is making waves in the advertising and digital media industry as the leader of digital creative at Data Axle. With a Bachelor of Fine Arts in Digital Art from The College of New Jersey and a Master of Science in Strategic Design and Management from Parsons School of Design – The New School, Kara brings over a decade of experience to her role, renowned for delivering innovative and user-centered design solutions across web, email, social media, and display campaigns.
Kara’s journey into the world of art direction began at an early age. “I’ve known I wanted to be an art director since the 5th grade, after interviewing a friend’s dad for a school project. That early inspiration stuck with me,” she recalls. During her undergraduate studies, she not only worked at various advertising agencies but also earned a minor in Marketing, equipping herself with a robust foundation in creative strategy. Kara’s final gallery project explored the concept of utopian design—a theme she continues to pursue in her work today.
Before joining Data Axle, Kara spent over nine years at Theorem, where she led multi-channel campaigns for high-profile clients such as LinkedIn, Salesforce, United Healthcare, and Fenty Beauty. Her extensive portfolio includes creative strategy, branding, and the full-scale execution of email systems, websites, landing pages, and dynamic ad experiences. Kara’s ability to weave visual storytelling with strategic insight has consistently elevated brand engagement and enhanced customer personalization efforts.
In addition to her corporate achievements, Kara runs her own design studio, kdESIGN, where she collaborates with musicians, filmmakers, bloggers, and wellness brands, providing them with both print and digital assets. Her passion for design as a tool for social impact drives her to advocate for inclusive and intentional creative solutions. Kara is committed to challenging the industry to adopt deeper empathy, accessibility, and innovation in visual communication.
Throughout her career, Kara has been guided by influential mentors who have shaped her approach to creativity and leadership. “Some of the best career advice I’ve received has come from mentors who shaped how I work and lead,” she says. “Kevin Limongelli taught me the value of staying curious and always asking why. Carlos Mota, my first creative director, emphasized the power of storytelling through design. And Lisa Meyer, a former manager, showed me how to lead with empathy and clarity.” This guidance has enabled her to grow not only as a creative but also as a collaborator and leader.
Kara’s message to young women entering the creative industry is clear: pursue your passions with purpose. “When your work aligns with what you love, it rarely feels like work—but it’s just as important to carve out time for yourself outside of that passion. Protecting your personal creative space helps sustain your energy, perspective, and long-term growth in this industry,” she advises.
Empowerment, impact, and integrity are the cornerstones of Kara’s approach to both work and life. She takes immense pride in the nonprofit projects she has contributed to, knowing that her work could significantly impact others. Kara also values fostering a positive, growth-oriented team culture, stating that hearing from her team that they feel both challenged and supported is the most rewarding feedback she can receive. “Helping others grow is one of the best parts of what I do,” she adds.
As Kara Fischer continues to lead the charge in digital creative at Data Axle, her commitment to innovative design and empowerment remains unwavering. Her journey serves as an inspiration to many in the industry, proving that passion and purpose can indeed redefine the creative landscape.
Learn More about Kara Fischer:
Through her Influential Women profile, https://influentialwomen.com/connect/kara-fischer
Influential Women
Influential Women provides a platform where women from all backgrounds can connect, share their perspectives, and create content that empowers themselves and others. Through storytelling, thought leadership, and creative expression, Influential Women amplifies voices that inspire change.
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Influential Women
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